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Connecting Innovation: Nintex KSA 2024 Event Success & Media Impact

Vision and Goals

Nintex, a global leader in intelligent process automation, aimed to showcase its cutting-edge innovations at Nintex Connect KSA 2024. The primary objective was to drive brand awareness in the Kingdom by engaging key stakeholders in the business and technology sectors. Through strategic media engagement and high-level interactions with industry leaders, the event sought to position Nintex as a top player in automation solutions.

The campaign also aimed to facilitate a seamless and successful event with strong media participation and coverage, ensuring that Nintex’s presence in Saudi Arabia was not only recognized but celebrated. By engaging local audiences, the goal was to reinforce Nintex’s leadership in the automation space and drive future partnerships and collaborations within the Kingdom’s growing tech ecosystem.

This approach aimed to elevate Nintex’s profile in KSA while showcasing its commitment to innovation and technological advancement, positioning the company for continued success in the region.

Winning Strategy

On-Ground Support at the Event

  • PrimaKSA provided full on-ground support at Nintex Connect KSA 2024, ensuring smooth execution of event activities, including media relations & interviews.
  • We coordinated media access, interviews with key executives, and ensured that all media needs were met promptly to ensure an engaging and efficient experience for the press.

Tier 1 Media Invitations & Coverage

  • Focused on securing tier 1 media attendance to ensure high-level coverage and exposure for Nintex.
  • We crafted an exclusive media list, inviting key publications from business, tech, and industry-specific sectors to cover the event, guaranteeing significant outreach.
  • Our media outreach resulted in a strong turnout of top-tier journalists, ensuring that Nintex’s participation was covered extensively in the Kingdom’s leading publications.

Compelling Key Messages Development

  • Crafted a tailored narrative that aligned with the KSA media landscape, ensuring the content resonated with the local audience and highlighted Nintex’s impact in the automation industry.
  • The key messages emphasized Nintex’s cutting-edge solutions and successful partnerships in KSA, creating a compelling narrative that caught the attention of influential journalists.

Maximized Coverage and Media Exposure

  • The targeted media strategy, coupled with our engaging narrative, resulted in extensive media coverage, ensuring Nintex’s message reached a wide audience.
  • Notable publications and outlets provided prominent coverage of Nintex Connect KSA 2024, increasing brand visibility and awareness within the Saudi market.

Impact and success Story

  • Great Turnout & Media Engagement: The event saw a strong media turnout, with extensive coverage from top-tier outlets, including leading business, technology, and industry-specific publications. This ensured that Nintex's message reached a broad and relevant audience.
  • Enhanced Brand Visibility: Nintex successfully elevated its brand presence in Saudi Arabia through targeted media outreach, securing strategic press coverage that positioned the company as a key player in intelligent process automation. The focus on its innovative solutions helped distinguish Nintex from competitors in the rapidly growing market.
  • Increased Local Awareness: The narrative, combined with effective on-ground media engagement, played a s1fgnificant role in boosting local awareness of Nintex’s cutting-edge automation solutions. This heightened visibility contributed to further solidifying Nintex's position in Saudi Arabia's expanding automation sector.

Testimonials

Connecting with the Right Audience what our Clients says

Emily Johnson Copy
Senior Engineer, BioPharma Inc.
ratings
The Tri-Clover UltraPure ASME BPE fittings have exceeded our expectations in terms of quality and reliability. Their precision engineering ensures seamless integration into our systems, and the compliance with ASME BPE standards gives us confidence in their performance.
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Senior Engineer,
ratings
The Tri-Clover UltraPure ASME BPE fittings have exceeded our expectations in terms of quality and reliability. Their precision engineering ensures seamless integration into our systems, and the compliance with ASME BPE standards gives us confidence in their performance.
Emily Johnson
Senior Engineer, BioPharma Inc.
ratings
The Tri-Clover UltraPure ASME BPE fittings have exceeded our expectations in terms of quality and reliability. Their precision engineering ensures seamless integration into our systems, and the compliance with ASME BPE standards gives us confidence in their performance.
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